Media communication pattern change and the challenge of guiding public opinion-毕业论文翻译.doc

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2、iｔy　experienｃe，butalｓoa　regｉｏnａｌecｏnｏmicand　soｃiａl　ｄｅｖelopｍｅnt　ofｃultuｒａl　underｔakｉngsconstrｕcｔｉon　promotｉnｇｅtｈｎichａrmony　ａndproｇrｅss。ｅspeciallyinCｈｉnａ's　raｐidecoｎｏｍic　development,invarｉous　cｉties　andreｇiｏｎsｍｏre　emphasiｓoｎthecity's　ｏｕｔrｅach　lｏcal　paｒty　nｅwsｐaperasoneofthemainｔoolsofurbanｏｕt

3、reach,　playｓan　imｐoｒｔant　roｌe　iｎ　tｈispapeｒfｒｏｍtｈecardingrｅｌatedｔothｅｃｏnｃepｔofoｕｔreach,themeａnｓｕsedbｙ　tｈｅ　locａｌpaｒtyneｗｓpaper　inurbａnｏutreach　andcｏntenｔseleｃｔiｏn,anｄ　ｅlaｂｏｒａteonthe　ｉｄeaｓｏftｈe　propaｇaｎdａof　thelｏcａｌpａrｔyｎewsｐａper,puｔforwarｄtheiｒ　ownviews。ﻭ18/18……………………………………………………………最新资料推荐…………

4、………………………………………Keywords：ｎewsdｉssｅｍiｎation,propagaｔionpａtｔern　to　ｇｕｉdepuｂlicoｐiｎｉｏn,　 ﻪＡmｅｄｉａeｎｖｉronｍent　oｆaｎewpatｔｅｒｎoｆｎewspａpeｒ　ｉssｕesfaｃingﻭWithｔhe　raｐidｄevelopｍeｎtｏfinfoｒmatｉonｔechｎology，Internｅｔ　penｅｔratiｏnisraｐidlｙ　increasing,theonliｎe　ｃｏｍmｕnityoｆ　4２0ｍillionInｔerｎet　usｅrs,　China　ｈasbｅg

5、unto　enteｒｔhe　ｅraofthemedia　spotlight　andVolksｗaｇenmiｃropｈｏne“ofｍodernmｅdia,　especiaｌlｙin　ｔhe　ｄirectpｒomotionof　public　events，anddisｓｅｍiｎation　ｐaｔterns　ｈａsundergｏｎeｍajor　changeｓ，neｗ　emerginｇmｏbileｔerminal，networｋmediabｅｃｏmｅｔｈemaiｎ　froｎtof　the　pｕblicoｐｉnion，　tｈｅmedｉa　fusioｎsｔrｅｎgtheｎtheanｄnｅ

6、ｗs　dissemｉnationunboundeｄｎesｓhighliｇhts.Ａtｔｈeｓame　timｅ,　the　audienceｔｏ　accｅpt　the　ｎewsmorｅdiverｓｅauｄiencewaｙofreadｉｎｇ　ischanｇeｄ.continue　ｃhangiｎgmediａenｖiｒoｎmｅntｏfanｅwpatteｒｎofdｅvｅlopmｅntｏftｈe　newspａpｅriｓ　fａcｉｎｇvａriousｐroblems. ﻪFirsｔ,thｅneｗsｐapｅｒ’ｓinsｔant，porｔable18/18………………………………………………………

7、……最新资料推荐…………………………………………………nａtureanｄ　otherfｕｎctiｏnsare　weaｋenedoｒeveｎrｅpｌacetｈe　ｂirtｈoｆｎewmedia,onlｉneneｗsseriousｔｈreattoｔhetiｍeliｎeｓsoｆtｈeｎewspaper.Papeｒmedｉa　ｍust　beimｐroｖedinfｏrmaｔiｏndisseminationmode,ｔakｅthe　onｅwith　theｎｅwmediａconvｅrgｅdinnovａtｉonｏfne