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1、www.hbr.orgHBRCASESTUDYANDCOMMENTARYWhatkindofInaWorldofPayinternationalcompensationshouldTypwarebyBronwynFryeroffer?•Fourcommentatorsofferexpertadvice.ReprintR0311AShe’sanAmericansuperstarwhowantstoworkinEurope.He’stheCEOofaGermancompanywhowantsherpizzazz.ButcanTypwareAGpay
2、AnnePrevostanythinglikewhatsheexpects?HBRCASESTUDYInaWorldofPaybyBronwynFryerRenateSchmidt,theheadofhumanresources,ware’sworldwidemarkets.Asthebrainsbehindstoodfrowninginfrontofherofficewindow,Xon’s2002advertisingcampaign,Annehaden-gazingacrosstheStuttgarthillsandthegreengine
3、eredahugeuptickinsalesnearlysingle-SwabianAlpsfromherloftyperchonthe15thhandedly,muchtoTypware’sdismay.NowshefloorofTypware’sheadquarters.Itwaslateaf-wasreadytojumpship,providedtheGermanternoon,andthegatheringhumiditylayoversoftwaregiantmadeheragoodoffer.Shethehills.Thunderhe
4、adswerethreateninginwouldbe,withoutadoubt,abrilliantcatch.thedistance.ThosecloudslooklikeIfeel,sheButwhenJürgenheardwhatthecompanythought.Abouttoburst.wasconsideringofferingher,helosthistemper.Shewalkedbacktoherdeskandsatdownin“Renate,€244,000issimplyexorbitant!”hethecoollea
5、therchair,glaringatthetelephone.spat.“It’salmostasmuchasImake.Thisisn’tTheproblemshefacedwaslikeahugeknot—fair,andit’shumiliating.Whatisitwiththeseandeverytimeshetriedtounravelit,theknoteigennützigeAmerikaner,anyway?Selfishbil-grewtighter.lionaireCEOs.Bigarmies.Economichegemo
6、ny.JürgenMehr,Typware’sEuropeanheadofDotheythinkthey’reentitledtoeverything?Imarketing,hadjustcalledtovoicehisdisplea-willspeaktoThomasGutscheinaboutthis.”sureaboutaprospectivenewhire—theveryRenatetookadeepbreath,bracingherselfcandidatehehadmostfavored.AnnePrevostforanargume
7、nt.“Jürgen,please,”shebegan.wasthedirectorofmarketingatanAmerican“Thinkaboutthis.Shealreadyhasanothersoftwarecompany,XonTechnologies,thathadofferfromthatstart-up,SeistrandSystems.Itin-latelybeenmakinginroadsintomanyofTyp-cludesalotofstockoptions.I’msureshewouldOPYRIGHT©2003H
8、ARVARDBUSINESSSCHOOLPUBLISHINGCORPORATION.ALLRIGHTSRESERVED.CHBR’scases,whi