Twitter 4Q17财报数据，电话会议纪要Q4_2017_Selected_Company_Metrics_and_Financials

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1、SelectedCompanyMetricsandFinancials(inMillions)FY2015FY2016FY2017Q1'15Q2'15Q3'15Q4'15Q1'16Q2'16Q3'16Q4'16Q1'17Q2'17Q3'17Q4'17FY2015FY2016FY2017CompanyMetricsMonthlyActiveUsers(MAUs):Worldwide302304307305310313317318327326330330305318330QoQ%5%1%1%0%2%1

2、%1%0%3%0%1%0%n/an/an/aYoY%18%12%8%6%3%3%3%4%5%4%4%4%6%4%4%MAUs:UnitedStates656566656566676769686968656768QoQ%3%0%1%-2%0%1%1%0%4%-2%2%-2%n/an/an/aYoY%15%9%4%3%0%1%1%2%6%3%4%2%3%2%2%MAUs:International236239241241245247250251257258261262241251262QoQ%5%1%

3、1%0%2%1%1%0%2%0%1%1%n/an/an/aYoY%19%13%9%7%4%4%4%4%5%4%4%4%7%4%4%DailyActiveUsers(DAUs):WorldwideGrowthYoY%n/an/an/an/a3%5%7%11%14%12%14%12%n/an/an/aAdEngagements(Growth)QoQ%-5%21%94%13%17%28%14%48%11%4%17%30%n/an/an/aYoY%32%53%165%153%208%226%91%151%

4、139%95%99%75%107%152%96%CPE(Growth)QoQ%-6%-3%-42%11%-29%-21%-10%-21%-33%-1%-12%-1%n/an/an/aYoY%30%6%-39%-41%-56%-64%-44%-60%-63%-53%-54%-42%-23%-55%-52%1of3SelectedCompanyMetricsandFinancials($in000's)FY2015FY2016FY2017FiscalYearQ1'15Q2'15Q3'15Q4'15Q1

5、'16Q2'16Q3'16Q4'16Q1'17Q2'17Q3'17Q4'17FY2015FY2016FY2017RevenueMixGAAPRevenue(Worldwide)435,939502,383569,237710,473594,521601,958615,934717,206548,251573,855589,633731,5602,218,0322,529,6192,443,299QoQ%-9%15%13%25%-16%1%2%16%-24%5%3%24%YoY%74%61%58%4

6、8%36%20%8%1%-8%-5%-4%2%58%14%-3%AdvertisingRevenue388,211452,278512,867640,680530,741534,524544,966637,821473,780489,148502,802644,2571,994,0362,248,0522,109,987QoQ%-10%17%13%25%-17%1%2%17%-26%3%3%28%YoY%72%63%60%48%37%18%6%0%-11%-8%-8%1%59%13%-6%Data

7、Licensing&Other47,72850,10556,37069,79363,78067,43470,96879,38574,47184,70786,83187,303223,996281,567333,312QoQ%1%5%13%24%-9%6%5%12%-6%14%3%1%YoY%95%44%37%48%34%35%26%14%17%26%22%10%52%26%18%GAAPRevenue(UnitedStates)288,928321,191369,856463,265390,267

8、360,676373,954439,879340,584334,675332,092406,2631,443,2401,564,7761,413,614QoQ%-8%11%15%25%-16%-8%4%18%-23%-2%-1%22%YoY%60%53%54%47%35%12%1%-5%-13%-7%-11%-8%53%8%-10%%ofTotalGAAPRevenue66%64%65%65%66%60%61%61%62%58%56%56%65%62%58%GAAPRevenue(