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1、高度重视并购重组中的文化融合(Attachgreatimportancetotheculturalintegrationinmergersandacquisitions)AttachgreatimportancetotheculturalintegrationinmergersandacquisitionsJustpast2008,theinternationalmarketmergersandacquisitionshaoxiliantai.Theworld'ssecondbigmergersandacqui
2、sitionsofmajorironorecompaniesBHPandtheworld'sthirdlargestironorecompanyworth$173billion600million,plottheupsanddowns;whilethespectatorsenjoywithrelishwhenMicrosoftoutto$44billion600millionacquisitionofYAHOO's"drama";morecoincidentally,lastednearlyayeartheTh
3、omsonCompany's$17billion600millionacquisitionoftheBritishReutersalsoreceivedgovernmentantitrustapprovalatthistime.Foratime,mergersandacquisitions,repertoirecolorful,allthisshowsusthehistoryofthesixthwaveofmergersandacquisitionshavequietlyhit.However,inthesur
4、gingwaveofmergersandacquisitions,therealwinnersarenotmany.Inthepasttwoyears,65%oftheinternationalmergersandacquisitionshavefailed.McKinsey&Co.onceconductedamajorsurveyofmergersandacquisitions,andtheresultsshowedthatonly10yearsaftertherestructuring,only1/4'sc
5、ompaniesweresuccessful.What'sthereason?Reviewthepastwell-knownmerger,mergersandacquisitionsofhigh-techenterprisesaftertheExxondidnotconsiderthedifferencesincorporatecultureandleadto"Exxonofficesystem"projectfailure;theDisneylandinParisbecauseoftoomuchemphasi
6、sonAmericanculturewhileignoringtheEuropeanculturalbackground,makingthemanagementdifficult;TimeWarnerandAmericaonlineafterthereorganization,becausecultureisdifficulttofusioncontinuously.Showavividcase:enterprisemergersandacquisitionscanbecompletedinashortperi
7、odoftime,andtheintegrationofthecorporatecultureisnotsimple,ithaslongandintenseconflictsinbusinessphilosophy,values,managementstrategy,personnelandotheraspects,suchashowtograsptwokindsofculturalintegration,remodelingandinnovationprocess,isaseriouschallengetot
8、hemergerandreorganizationofenterprises.ComradeWangRuixianghasbrilliantlysaid:"thenatureofintegrationinMampAculturalrestructuringisareestablishmentofcommonpsychologicalcontractprocess,isaunityoft