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ID:41189004
大小:514.93 KB
页数:10页
时间:2019-08-18
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1、______________________________________________________________________________________________________________________________ReportInformationfromProQuestMarch22201423:51_______________________________________________________________22March2014ProQuest目录1.HowtoDevelopMarketingMet
2、hodsofRealEstateCompaniesinKuwait:ACaseStudyofaNationalRealEstateCompany......................................................................................................................................122March2014iiProQuest第1个文档,共1个HowtoDevelopMarketingMethodsofRealEstateComp
3、aniesinKuwait:ACaseStudyofaNationalRealEstateCompanyProQuest文档链接摘要:Marketinghasdevelopedrapidlyinthelastdecadeandnowmakesasignificantcontributiontotheexpansionofindustry.ThisthesisexaminesandevaluatesmarketingstrategiesadoptedbytheNationalRealEstateCompany.Itfocusesontheimplementa
4、tionanddevelopmentofmarketingstrategiesbyrealestatedevelopers.Theanalysis,discussion,evaluation,andrecommendationsarepresentedtoallowrealestatedeveloperstohavesomeinsightsintogaininganadvantageinthepresenthighlycompetitivemarket.Theresearchstartswithanalysisofliteratureinrelatedfi
5、elds,followedbyananalysisoftherealestatemarketingenvironment,includingboththemicro-andmacro-environments.TheoreticalvaluesofmarketingmixareusedtoanalyzeKuwaitrealestatemarketingpractices.ThecasestudyoftheNationalRealEstateCompanyisdiscussedtoillustratehowthisparticulardevelopermod
6、ifieditsmarketingstrategiesonthisprojectundertherapidlychangingmarketconditions.EvaluationofthemarketingstrategiesispresentedandrecommendationsareproposedwithaviewtoincreasingmarketingperformanceoftheNationalRealEstateCompany,aswellasmeetingcustomers'needsandexpectations.[PUBLICAT
7、IONABSTRACT]链接:CALISe得文献获取,PQDT全文库链接,UNICAT联合目录(刊名)全文文献:HeadnoteABSTRACTMarketinghasdevelopedrapidlyinthelastdecadeandnowmakesasignificantcontributiontotheexpansionofind
8、ustry.Thisthesisexaminesandevalua
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