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1、Amazonishowfromanetworkbookstore,developmentandbecomeabletoonehundredindustrialgiantoftheworldintothecompany?Theanswerliesintheestablishmentinthetechnologicalinnovationofnewbusinessmodelontheongoingsearch.B2Cmodelsunderthe"subscribe"typeshoppingDigitalmusicstore:
2、weallknowappleiTunesmusicstoreofbigname.Infactasearlyasin2007,amazonisLaunchedtheirownonlinemusicstore"amazonMP3".Whenamazonmusicstoresellingpointofthebiggest,isitssalesMillionswerenotthefirstmusicdigitalcopyrightprotectiontechnology.Consumerscanwillbecopiedtothe
3、moresongscomputer,carvedintoaCD,OrtoiPod,iPhoneandMicrosoftZunein.In2008,GoogleAndroidphoneG1firstbeforelisting,AmazonandGooglehavereachedacooperation,thedigitalmusicstorewillbeinstalledtoaG1phoneeach.+Thevideostreamingmedia:exceptindigitalmusicsalesbusinessperfo
4、rmance,amazonhassuccessfullyenteredthestreamingmediaserviceareas.InSeptemberin2008,amazonwebsitebackagainstthehugevideocontentresources,launchedamazonVODVODstreamingmediaserviceNetworkbookstoreistheappleofthefutureInternetadvertisingnewpowersAndinotherbusinessare
5、astodevelopnewbusinessmodeloftheindependentpracticedifferent,inB2Ccorebusiness,amazontakearobustTheacquisitionstrategy,littleconsolidatebothadvantage,andwiththeminimumofriskandthelowestcost,thesuppressionofpotentialrivals.November1,2009,amazoncompanytofinallycomp
6、leteZappos.Comacquisitions,operatestheworld'slargestInternetshoestorebusiness.Lastyearinthefourthquarter,Zappos.Comforamazoncontributedrevenuesof$200million.Intheprosperousdevelopmentofthenetworksamplesalefield,Amazonalsoquietlyinthelayout.Bytheendof2009,amazonbe
7、gantopurchaseglobalappearstheearliestandlargestoftheFrenchsamplesalesSellwebsiteVente-Privee.Com,thepossibleacquisitionsinvolvingmoneytoabout$3billion.Themainbusinessfieldsofrobustdefensestrategy,andextendtheattackofthepositivebusinessstrategy,letamazon'scommerci
8、alfutureisdifferentOftenthelight.Amazondiversifiedbusinesseswithclearlogicbehind,intheinnovationoftechnologyatthesametimetheattentionbusinessmodelinnovation,En
