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2、rexplorationofthearticle’sideasandapplicationsProduct6980WhatMakesanEffectiveExecutiveTheIdeainBriefTheIdeainPracticeWorriedthatyou’renotabornleader?ThatGETTHEKNOWLEDGEYOUNEEDgies,productinnovations,newmarketstruc-youlackcharisma,therighttalents,orsomeAskwhatneedstobedone.tures),asking“Howcan
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6、ingatask,resetprioritiesbasedonnewplished.Followupwithshortcommunica-rightways—byfollowingeightsimplerealities.tionssummarizingthediscussion,spellingoutrules:newworkassignmentsanddeadlinesforAskwhat’srightfortheenterprise.completingthem.GeneralMotorsCEOAlfred•Askwhatneedstobedone.Don’tagonize
7、overwhat’sbestforowners,in-Sloan’slegendarymasteryofmeetingfollow-vestors,employees,orcustomers.Decisions•Askwhat’srightfortheenterprise.uphelpedsecureGM’sindustrydominanceinthatarerightforyourenterpriseareultimatelythemid-twentiethcentury.•D
