ctc胶粘制品有限公司销售管理模式研究

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1、ReserchonsalemanagementmodeforCTCadhesiveproductslimitedcompanyAbstractThemarketplaceislikebattlefield．thesaleteamistheheadarmyforbusinesscapturingmarket．However,therearedifferentproblemsinoursaleteamforthatenterpriseslackwholeconstructionandmanagementsystem．So．Companyandsalesmanagerare

2、dissatisfied．ThekeYofcompanyheightensaleaccomplishmentandhealthdeveolpmentiSeffectivelyconstructingandmanagingsaleteam．Die．cutcraftiSaveryspecialcraft，therearemultinationalcompaniesisthiscraft．buttheylackownproductsandcannotformownbrand．Becausemostofproductsarejustthattherawmatedalsremo

3、deled，thecraftthresholdiSverylow,itiSveryeasyforsalesmantochangeemployment．Atpresent，theinsidecompanyofthiscraftmostlyiSmediumandsmall．theymustfacetheseproblemshowtomanageimportantsalesmanandkeycustomer,howtoresponsetocustomer’sdemandseffectivelyandquickly,howtoputforwardthebestplan，how

4、tohelpsalesmantoexpandaccomplishment．andhowtokeeptheexcellentsalesman．TheCTCadhesiveproductslimitedcompanyestablishedinJanuary,2010．andisthespecialcontractdistributorandproducerof3Mindustrialadhesiveproducts．ThesupervisorsofCTCadhesiveproductslimitedcompanyworryabouthowtoeludethecommons

5、aleproblemofelectronfittingmoldcraft．andhowtosetdownasalemanagementmodelforCTCadhesiveproductslimitedcompany．Fortheseproblems．wefirstdiscussintemationalandinsideeconomicenvironment．Die．cutcraftenvironmentandthetruthofCTCadhesiveproductslimitedcompany．ThenthesaleobjectofCTCadhesiveproduc

6、tslimitedcompanyissetdownbasedontheanalysisofsaleenvironmentofCTCadhesiveproducts1imitedcompanybyFiveForcesModel．thesaleorganizationofCTCadhesiveproductslimitedcompanyiSdesignedbyOrganizationTheory．Wealsosetdownthemanpowerplan，salaryscheme，personneltrainingscheme，salesmanactionscheme，se

7、llingexpensessupervisionschemeandinventorymanagmentscheme．Finally,wepresentthesalesperformancesupervisionandappraisalsystembasedonKPIinvestigatespattem．ThepurposeofthispaperistoheleCTCadhesiveproductslimitedcompanytohealthlydevelop，givebenefitadvicetomanagersofelectronfittingmo