营销计划的编制与实施

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2、袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃

3、袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃

4、羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁

5、羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂

6、肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂

7、肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄肁肁薄薀

8、肀膃莇衿膀芅薃螅腿莈莅蚁膈肇薁薇螄芀莄薃螄莂虿袂螃肂蒂螈螂膄蚇蚄螁芆蒀蕿螀荿芃袈衿肈葿螄袈膁芁蚀袈莃蒇蚆袇肂莀薂袆膅薅袁袅芇莈螇袄荿薃蚃袃聿莆蕿羂膁薂蒅羂芄莅螃羁肃薀蝿羀膆蒃蚅罿芈蚈薁羈莀蒁袀羇肀芄螆肆膂葿蚂肆芅节薈肅羄蒈蒄肄膆芁袂肃艿薆螈肂莁荿蚄