《大众传播学》教学大纲 石义彬

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1、蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅

2、膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂

3、螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁

4、肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁

5、袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄

6、莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀

7、薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅蒈羅莇莈袇羄肇蚄螃羃腿蒆虿羃芁蚂薅羂莄蒅袃肁肃芈蝿肀膆蒃蚅聿芈芆薁肈肈蒁薇肇膀莄袆肇节薀螂肆莅莂蚈肅肄薈薄膄膇莁袃膃艿薆蝿膂莁荿螄膁膁薄蚀螈芃蒇薆螇莆蚃袅螆肅蒆螁螅膇蚁蚇袅芀蒄薃袄莂芇袂袃肂蒂袈袂芄芅螄袁莆薀蚀袀肆莃薆衿膈蕿袄衿芁莂螀羈莃薇蚆羇肃莀薂羆膅薅