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1、MARKETINGPROJECT,RadioKKUPDaveBorough,KKUPBoardofDirectors,(408)448-8018,david@afm153.orgDianeSolomon,KKUPVolunteer,408-646-6193,diane_solomon@sbcglobal.netI.Whoweare…RadioKKUPisoneofthelast100%listenersupportedand100%volunteerrunnonprofitradiostationsintheUnitedStates.Originallyorganizedasthe
2、RadioClubofCupertinobyDeAnzaCommunityCollege,UniversityofSantaClaraandSanFranciscoStatestudents,KKUPhasbeenbroadcasting24/7since1972.KKUP’slicenseisownedbytheAssuranceScienceFoundation,Inc.,anonprofiteducationalorganizationwithIRS501(c)(3)status.KKUP’ssignalcanbeheardbyabouttwomillionpeopleint
3、hesouthernportionsoftheSanFranciscoBayAreaandinSantaCruzandtheMontereyBayareas.Itssignalcanbeheardmoststronglyinthefollowinggeographicareas:FremontandMountainViewsouththroughSanJose,MorganHill,Gilroy,Hollister,WatsonvilleandSalinas;SantaCruzCounty;portionsofMontereyandSanBenitoCounties.KKUP’sn
4、oncommercialprogrammingreflectsthediversityofitslisteners.Ourprogrammingisamusicalquiltofthefollowinggenres:Blues,bluegrass,country,folk,garage,jazz,Hawaiian,ska,reggae,oldies,world,psychedelicrockandwesternclassicalmusic.KKUP’sworldmusicprogrammingincludesprogramsthatexclusivelyplayAfrican,Br
5、azilian,TurkishandIndianmusicaswellasprogramsthatplaymusicfromvirtuallyeverycountryonearth.KKUPalsohastalkradioprogramswiththefollowingformats:Spokenword,publicaffairs,holistichealth,gardening,environmental,spiritualityandreligion.KKUPalsohasNativeAmericanandLatinomusicandpublicaffairsprograms
6、.Thestationisoperatedbyabout125volunteers:Aboardofdirectors,aprogramcouncil,ageneralmanager,engineersandradioprogramproducer-hosts.KKUP’sprogramcounciliscomposedofdepartmentheads.Thisbodymakesallprogrammingdecisions.KKUPhasthefollowingdepartments:Blues,Bluegrass/Country,Classical,Eclectic,Folk
7、,Jazz,Latin,Philosophical,PublicAffairs,Reggae,SpokenWord,Visionary/NewAgeandWorldMusic.EveryKKUPproducer-hostisamemberofonedepartment.Allradioprogramsarehosted,producedandengineeredbyvolunteerprogrammer-hosts,whichKKUPcalls“programmers